Burn Your Business Story

Burn Your Business Story: Ditch the Rehearsed Script and Unlock the Story That Lives Within You isn't another branding manual or formula-driven marketing guide. It's a bold reimagining of how entrepreneurs, leaders, and creators can use story - not polish, not pitch decks, not buzzwords - to build trust, connection, and long-term success. For too long, business storytelling has been reduced to performance: the perfect elevator pitch, the rehearsed founder's tale, the sleek but soulless bio. This book flips that script. Narrative coach and entrepreneur Lisa Ann shows you how to uncover the archetypal patterns that already shape your work, and how to transform them into narratives that feel both meaningful and marketable. You'll discover: Why your "real" story resonates more deeply than any polished persona. How archetypes act as a compass to clarify your voice and business direction. Practical steps to craft a brand narrative that connects with the right people, in the right way. How to avoid the traps of oversharing, overpolishing, or sounding like everyone else. Burn Your Business Story is more than inspiration - it's a practical, provocative guide that helps you stop chasing trends and start building a story that feels like breathing. Whether you're launching a business, reinventing your brand, or simply ready to be seen for who you really are, this book will help you unlock the narrative that's been waiting inside you all along. It's time to stop performing. It's time to start resonating. And it begins with burning the false script you were handed - and writing the one that was always yours. Published by Story Stratosphere Non Fiction