This book gives insight into a particularly grim period during the early 1970s in Northern Ireland using an extremely unusual episode--the black magic rumors--as a privileged window onto a world that may now be behind us, but which continues to fascinate many readers. Providing a fascinating insight into some of the problems and procedures of social history, the author also demonstrates that phenomena like the black magic rumors cannot be understood without taking a multidisciplinary approach, taking in perspectives and comparative evidence from anthropology, sociology, folklore and media studies.