Sooner or later every salesperson meets Seymour. Actually he spells his name Seemore. He needs to see more and more and more. He never buys, but he needs to see more. Are you spending too much time with a Seemore? Do you have a lot of Seemores in your territory? How can you identify a Seemore quickly and easily? What can you do with him once you have identified him? And, how can you avoid him in the future? There are only two ways to sell more. Do less wrong and do more right. Imagine the results you could achieve if you did both? This book will help you avoid many of the costly deal-breaking mistakes that thousands of salespeople make every day. It will also give you techniques and strategies to ensure that you eliminate these mistakes from your sales behaviors and replace them with proven approaches that, when used with confidence, skill, and consistency, will help you break your sales records year after year.