The best-kept secret in the crypto investing world is this: People lose money. But no one says it expressly. The internet is filled with half-stories, FOMO, and FUD. The more you know, the less you care. More people are interested in bitcoin and cryptocurrencies every day. And the excitement causes them to jump in without a strategy. They often realize too late that they didn't invest, rather they gambled. The crypto investing strategies that work for individuals are different from those that work for institutions and family offices. The approach for investing $1,000 is different from the approach for $1,050,000. This is not about charts and trends, rather it is about fundamental analysis for proper asset allocation. No one can accurately predict what the price of bitcoin will be at any time in the future. There are only guesses. And they can be wrong. But one thing stands clear in bitcoin investing. It is not about when you buy. Instead, it is about how you buy.