Roots to Runway celebrates how designers like Carla Fernández, Sabyasachi, and Ortiz transformed local traditions into global couture. By weaving indigenous textiles and regional craftsmanship into high fashion, they proved that heritage could be modern, and authenticity could be aspirational. This book follows their journey from artisan workshops to international runways, showing how cultural storytelling gave fashion new depth and soul. It reveals the tension between preservation and reinvention, while demonstrating how rooted traditions became powerful statements on the world stage.