It only takes a little to BE BIG! Try Clifford's Big Ideas: Share * Play Fair * Have Respect * Work Together * Be Responsible * Be a Good Friend * Help Others Be Truthful * Be Kind * Believe in Yourself BE BIG is a national campaign that invites everyone to take action and raise awareness for how CLIFFORD'S BIG IDEAS can make the world a better place. The mission of BE BIG is to recognize and reward others for their BE BIG actions, to catalyze change in local communities, and to provide resources for everyone to share BIG ideas.