Management and innovation expert David Silverstein investigates what's worked and what hasn't when it comes to best practices. Accompanied by business leaders Tom and Sharon, the three explore real-world examples, looking at organizations such as Google, Cisco, USAA, and the US Marine Corps, and they walk away with a list of ten characteristics of a winning best practice. In “What's Good for the Goose Could Cook the Gander,” you'll discover how to: • Tell a best practice from a one-trick pony • Look for best practices that work for your organization • Take what works for you and leave the rest behind • Stay ahead of your competitors