It was the biggest cycling team ever seen in Britain, supported by one of the world's most famous names. They took on the old school Europeans in their own backyard, pushing a huge wave of support and excitement before them as they shook the foundations of one of the world's most traditional sports. Then, on the brink of greatness, the house of cards folded. Now, for the first time, the full inside story of the Linda McCartney Pro Cycling Team is told. This is the story of how the most famous vegetarian in the world came to sponsor the world's only vegetarian professional sporting team. Hear about how a small-time British outfit grew so quickly they elbowed their way into the Tour of Italy, and then delve into the mystery of how a team personally funded and endorsed by one of the world's richest men could dissolve into thin air virtually overnight, millions in the red.