Have you ever wondered how outstanding people become exceptional? Well now you no longer need to wonder. SWAP will make you an expert on how to exchange wondering for knowing. More than that it lays out a route for you to follow to achieve whatever you most want in life. The central idea here is to enable you to SWAP your weaknesses for strengths so that you can transform your life. The processes are incredibly simple, so easy to implement that the author even teaches them to children. It is a brief book that enables busy people to make the changes in their thinking, emotions and behaviour that lead to excellence. If you sometimes get good ideas that somehow dissolve before you can make them your reality this book will show how to keep, refine and implement those ideas. The author has been a personal development coach for over 25 years. During his career he has coached several thousand people. Each client attends 10 to 12 sessions. During this time the coach is able to observe changes and improvements in his clients. Based on this experience he believes that simply by reading this short book multiple times you will be able to SWAP your limiting thoughts, feelings and behaviours for empowering ones. You will assimilate good thinking, emotional control and behaviour practices that will enable you to be an achiever. You will notice important improvements in your results. All aspects of your life will begin to work as you would like. The power of SWAP is that it packs so much valuable information into a really short book. Anyone who seriously wants to achieve excellence, in any field, should own this book.