Moe USA chronicles the antics of two gorgeous, fun-loving girls from the United States who try to land jobs as waitresses in a trendy Tokyo maid cafe. Despite their undeniable "moe" (pronounced "moh-ay," Japanese slang for "super-cute") appeal, the girls seem destined for failure. That is, until they discover a couple of magical maid costumes that transform their lives — and gives them complete control over an elite army of Akihabara otaku!