"Neon Roadtrip chronicles the North American history of the commercial neon sign with a curated collection of photographs capturing the most colorful and iconic neon still surviving today. The vivid photographs are arranged according to the signs imagery, with chapters such as Spirit of the West, On the Road, and Ladies, Diving Girls & Mermaids. Fifteen of the most iconic signs are also accompanied by their own carefully researched and unique histories. Includes a photography index of neon signs by location and a Neon Museums Visitor's Guide"--Provided by publisher.