We are in no way connected to the TV show Shark Tank, nor are we trying to prepare entrepreneurs to be on the show. This is also not about pitching a company to investors or venture capitalists. It's about how to pitch a product to retailers and consumers, the sharks you can engage on a daily basis. We use the word "shark" to get your attention and to stress that your chances of being featured on Shark Tank are less than winning an Academy Award®. If you do make it to Shark Tank, the one question they always ask is, "What are your sales?" Without sales to retailers and consumers, you are dead in the water.When it comes to buying we all have a little shark in us, and we respond to messages that are clear, compelling and targeted to satisfy our needs. If you are a salesperson, entrepreneur or an inventor, Shark Pitch will give you a simple and effective formula for pitching with integrity and purpose. It will help you get more sales and fewer rejections and make selling more enjoyable. You will learn how to evaluate your products and make them more marketable. That can help you eliminate bad ideas and products with little chance of selling.