In the sixteen years since MTV first began airing music videos, the style, techniques, and structural language of this new art form have redefined the film medium, heavily influencing movies, television, music, and pop culture itself. In this book, students will learn every step needed to create a music video, from conception to budgets to the final editing. Each stage of the production process is illuminated by interviews with the industry's best-known video directors (including Spike Jonze, Kevin Kerslake, and Jesse Peretz), producers, technicians, recording artists, label executives, and music network programmers. In addition, dozens of sidebar notes define the terms, crew functions, equipment, supplies, and other information.